IN A MARKET THAT IS ALREADY INUNDATED WITH SUSTAINABILITY COMMUNICATIONS EXPERTS, WHAT IS UNIQUE ABOUT BEAUTIFUL CORPORATIONS?
To answer that, we first need to appreciate the scale of the global issues that we all face. Tackling these challenges will require a collective effort – from governments, corporations and consumers alike – of monumental proportions.
As our Chairman, Paul Dickinson, has summarised, “if you and your company are not part of the solution; you are part of the problem.” We all need to play our role.
THE TIME FOR PREVARICATION IS OVER.
THE AGE OF RADICALISM
When corporations decide to implement positive changes – as many are now doing – they need to be able to palpably communicate these changes.